verb [ trans. ] technical
increase the power, effect, or likelihood of something:
the data appears instantly and is no longer simply a confusing mass of numbers.
ORIGIN: early 19th cent.: from potent , on the pattern of substantiate.
USAGE: 21st century marketing technology innovator with the power to transform your data instantly.
With internet and mobile media technology shifting the balance of power to the customer, it is critical to move beyond CRM or the measurement of transactions, to an understanding of the whole customer experience across many interactions.
The purpose of CEM programs is to change the way brands and businesses consider and embrace customer feedback. By knowing more about your customers and their interactions with your business, product ranges and service culture will be enhanced.
The results are uplifts in sales, retention of customers and advocacy.
*L.I.V.E. Reports-Live Interactive Visually Engaging Reports